In 2020, Hawkinsville, Georgia, was selected for a university program. With a huge community buy-in of nearly $70,000 in pledges, the process took place during the COVID-19 pandemic and resulted in a plan to revitalize the downtown core of the city. By 2025, Hawkinsville has completed all of the short and medium-term goals, with only long-term goals remaining. This case study examines how the partners worked in tandem with the City and County, and how the community accomplished various phases of the plan alongside the University.